Most Read Articles
Most read Articles are listed by the number of read for the previous three months.
“Ups and Downs” and “Ins and Outs” of Organizational Communication
Bus. Commun. Res. Pract. 2020;3(1):1-3.
https://doi.org/10.22682/bcrp.2020.3.1.1
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https://doi.org/10.22682/bcrp.2020.3.1.1
How Public Relations is Defined: Seven Distinctive Trends
Bus. Commun. Res. Pract. 2024;7(1):1-6.
https://doi.org/10.22682/bcrp.2024.7.1.1
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https://doi.org/10.22682/bcrp.2024.7.1.1
Consumer Perceptions of Influencer Marketing: Application of Q Methodology and Implications for Business Communication
Bus. Commun. Res. Pract. 2021;4(2):92-103.
https://doi.org/10.22682/bcrp.2021.4.2.92
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https://doi.org/10.22682/bcrp.2021.4.2.92

The Rise of Augmented Reality in Live Music Events: The Cases of Snapchat and Gorillaz
Bus. Commun. Res. Pract. 2024;7(1):58-63.
https://doi.org/10.22682/bcrp.2024.7.1.58
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https://doi.org/10.22682/bcrp.2024.7.1.58

Chatbots and Communication: The Growing Role of Artificial Intelligence in Addressing and Shaping Customer Needs
Bus. Commun. Res. Pract. 2020;3(2):103-111.
https://doi.org/10.22682/bcrp.2020.3.2.103
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https://doi.org/10.22682/bcrp.2020.3.2.103
Toward a Conceptualization of Stakeholder Business Communication
Bus. Commun. Res. Pract. 2024;7(1):7-16.
https://doi.org/10.22682/bcrp.2024.7.1.7
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https://doi.org/10.22682/bcrp.2024.7.1.7

Chatbot as a New Business Communication Tool: The Case of Naver TalkTalk
Bus. Commun. Res. Pract. 2018;1(1):41-45.
https://doi.org/10.22682/bcrp.2018.1.1.41
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https://doi.org/10.22682/bcrp.2018.1.1.41
Business Communication Research and Theory Development in Asia: Past, Present, and Future Prospects
Bus. Commun. Res. Pract. 2018;1(1):4-17.
https://doi.org/10.22682/bcrp.2018.1.1.4
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https://doi.org/10.22682/bcrp.2018.1.1.4

A Comparative Analysis of Conflict Management Styles between Local and Expatriate Managers in Hong Kong-Based Multinational Corporations
Bus. Commun. Res. Pract. 2021;4(1):14-27.
https://doi.org/10.22682/bcrp.2021.4.1.14
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https://doi.org/10.22682/bcrp.2021.4.1.14
The Effects of Attachment to Korean Wave Stars and Cultural Proximity on Chinese Consumers’ Purchase Intention of Korean Products
Bus. Commun. Res. Pract. 2022;5(1):4-13.
https://doi.org/10.22682/bcrp.2022.5.1.4
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https://doi.org/10.22682/bcrp.2022.5.1.4

Strategic Orientation, Integrated Marketing Communication, and Relational Performance in E-commerce Brands: Evidence from Japanese Consumers’ Perception
Bus. Commun. Res. Pract. 2021;4(1):28-40.
https://doi.org/10.22682/bcrp.2021.4.1.28
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https://doi.org/10.22682/bcrp.2021.4.1.28

Robotic Process Automation: A New Enabler for Digital Transformation and Operational Excellence
Bus. Commun. Res. Pract. 2022;5(1):29-35.
https://doi.org/10.22682/bcrp.2022.5.1.29
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https://doi.org/10.22682/bcrp.2022.5.1.29

The Antecedent Role of Leadership Styles on IMC and Business Performance: Empirical Evidence from Japanese Firms
Bus. Commun. Res. Pract. 2024;7(1):17-34.
https://doi.org/10.22682/bcrp.2024.7.1.17
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https://doi.org/10.22682/bcrp.2024.7.1.17

The 4Cs Framework as an Alternative to the Traditional 7Cs for Effective Communication
Bus. Commun. Res. Pract. 2023;6(2):86-97.
https://doi.org/10.22682/bcrp.2023.6.2.86
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https://doi.org/10.22682/bcrp.2023.6.2.86
Integrating Rhetorical Criticism into Business Communication as an Interdisciplinary Approach
Bus. Commun. Res. Pract. 2019;2(1):5-12.
https://doi.org/10.22682/bcrp.2019.2.1.5
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https://doi.org/10.22682/bcrp.2019.2.1.5
Crisis Communications during the COVID-19 Pandemic: A Qualitative Case Study of Faculty’s Pedagogy, Strategy, and Frame of Mind
Bus. Commun. Res. Pract. 2023;6(1):4-14.
https://doi.org/10.22682/bcrp.2023.6.1.4
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https://doi.org/10.22682/bcrp.2023.6.1.4

Digital Transformation for Efficient Communication in the Workplace: Analyzing the Flow Coworking Tool
Bus. Commun. Res. Pract. 2022;5(1):20-28.
https://doi.org/10.22682/bcrp.2022.5.1.20
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https://doi.org/10.22682/bcrp.2022.5.1.20

Apology in Japanese Business Communication: Its Functions and Impacts in the Eyes of Japanese “Salarymen”
Bus. Commun. Res. Pract. 2019;2(2):78-83.
https://doi.org/10.22682/bcrp.2019.2.2.78
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https://doi.org/10.22682/bcrp.2019.2.2.78
Employee Voice, Communication Formality, and Employee Engagement: Is There a “New Normal” for Internal Communication in China?
Bus. Commun. Res. Pract. 2021;4(2):82-91.
https://doi.org/10.22682/bcrp.2021.4.2.82
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https://doi.org/10.22682/bcrp.2021.4.2.82

Exploring the Implications of Corporate Social Responsibility Assurance Messages in Cause-Related Social Media Marketing
Bus. Commun. Res. Pract. 2023;6(2):70-79.
https://doi.org/10.22682/bcrp.2023.6.2.70
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https://doi.org/10.22682/bcrp.2023.6.2.70